Change communication articles archive
Dealing with the financial crisis at ING Wholesale Banking
Building on the foundation of a three-year strategy communication campaign called “Fitter, Focused, Further”, Leanne Carmody explains how the last year has proved to be a significant opportunity to focus managers across the ING Wholesale Banking network on face-to-face engagement, growing the mandate of the internal communication team and keeping momentum high among employees. Read more
Just added
How Everest improved engagement in tough trading conditions 
Discover how an innovative engagement program led to higher employee engagement levels at one of the UK's most recognized home improvement companies, which in turn saw sales increase and avoided the need for salaries to be cut. Just added
Undertaking a major rebrand at Action for Children
After several failed rebranding attempts, employees were understandably skeptical about trying again in 2008. But those leading the project, including the internal communication team, were determined that this time the outcome would be different. Rebecca Crosby explains how she and her colleagues were able to instil pride in the new brand, as well as bring about a massive increase in awareness of the vision and values.
CASE STUDIES AND OPINION
TOP TIPS
HOW TO...
ONLINE LIBRARY Back to: CHANGE COMMUNICATION