Measuring your impact
How to review the function: A four-stage approach
Use Bill Quirke's method to analyze your function from the viewpoint of your professional communication standards – before someone else comes along and looks at it from a very different perspective. Read more ![]()
What's Working
How to conduct research with hard-to-reach employees ![]()
Identify the most suitable methods of research for different types of remote workers, to help get higher response rates and other added benefits.
Is measurement measuring up?
A 2008 survey tells us about the state of internal communication measurement across the globe, and reveals that many communicators think senior managers have little belief in the value of communication measurement.
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ASK THE EXPERT
Measuring your Impact Clinic
with Angela Sinickas,
President,
Sinickas Communications
Latest Questions
- I'm concerned about the validity of my survey results. Can you help?
- What would you recommend as a starting place for building a global strategy and plan?
- What generic statistics reinforce the message that communication responsibility sits with all, not just the comms team?
- Can you give me some advice on ratings scales for employee surveys?
- What's the best way to phrase survey questions to measure understanding of corporate strategy, vision and values?
COMMUNICATOR's Toolkit
Hallmark's CEO forum employee feedback form ![]()
Immediately after all business education workshops, CEO forums and employee meetings, employees at Hallmark are given this feedback form entitled "Your Opinions Count."
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