David Grossman & Associates honored in PRWeek Awards
Keeping its own employees happy helps DG&A win the support of businesses and judges alike.
David
Grossman & Associates (DG&A),
strategic public relations consulting, leadership and internal
communication firm won the
Small PR Agency category in the PRWeek Awards
this week.
It's all about the pumpkin pies
According to PR Week, DG&A, realizing that clients
were asking its employees to wear multiple hats, expanded its service
offerings and introduced two new practice areas: leadership communication
and business consulting. The agency's major focus is still internal
communications, which accounts of 70% of business, but leadership
communication and business consulting count for approximately 20%
and 10% of its revenue.
DG&A expanded its service offerings and introduced two new practice areas: leadership communication and business consulting.
DG&A acknowledged the importance of "taking care of its people who take care of its clients" by going out on group outings, matching staff donations to charities and making pumpkin pies together for holiday presents for clients.
Onwards and upwards
In 2006, DG&A added Abbott Laboratories, Texas
Instruments and ACNielsen to its client register, that also includes
McDonald’s, Baxter Healthcare,
and Lockheed Martin.
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